Creating confident dogs by building confident owners.
Enjoy life with your dog.
Whether you’re facing behavioural challenges or simply want to build a stronger relationship with your dog, Paws of Fortune helps you understand your dog’s behaviour, overcome everyday challenges, and build the confidence to enjoy life together.
Does life with your dog sometimes feel more stressful than enjoyable?
You love your dog, but right now things aren’t quite how you imagined.
Perhaps walks have become something you dread.
Maybe your dog reacts to other dogs, ignores recall, pulls on the lead, struggles to settle at home, or becomes anxious when left alone.
You may feel frustrated, embarrassed, overwhelmed or even isolated.
The good news is – you don’t have to figure it out alone.
With the right guidance, understanding and support, both you and your dog can thrive.
Why choose Paws of Fortune?
Every dog deserves to be understood. Every owner deserves to feel confident.
Behaviour is communication.
Every behaviour happens for a reason, and lasting change starts with understanding why.
Rather than relying on quick fixes or punishment, we use ethical, evidence-based methods that improve the way your dog thinks, learns and responds to the world around them.
Because when we change how a dog feels…
We change how they behave.
Our goal isn’t simply to change behaviour.
It’s to help you build a confident, resilient dog while giving you the knowledge and confidence to enjoy life together.
Qualified Canine Behaviour Consultant
Professional, accredited guidance backed by ongoing education and a commitment to best practice.
Real-Life Results You Can Trust
Helping you feel confident in everyday situations, from relaxed walks and reliable recall to visitors, cafés and family life.
Personalised Behaviour Development Plans
Every dog is unique, which is why every plan is tailored to your dog’s behaviour, your goals and your lifestyle.
Ongoing Support & Education
You’re never left to figure things out alone. We’ll give you the knowledge, practical skills and support to feel confident long after your sessions end.
Ethical, Evidence-Based Methods
Kind, effective, science-informed approaches that focus on lasting behavioural change – quick fixes.
Flexible Interest Free Payment Options
Interest-free payment plans available through Klarna and Clearpay, making it easier to get the support you and your dog need.
MEET YOUR GUIDE
Meet Sara Fortune
Qualified Canine Behaviour Consultant. Dog owner. Educator.
I know first-hand how worrying behavioural challenges can be because I’ve experienced them myself.
Like many owners, I once struggled with recall and the frustration of wondering why my dog wasn’t responding the way I’d hoped.
That experience inspired me to learn everything I could about canine behaviour, leading me to complete professional qualifications, ongoing education and specialist training so I could help other owners experience the relationship they’ve always wanted with their dogs.
Every dog is unique.
Every owner deserves support.
Every recommendation is tailored to you, your dog and your goals.
Because when owners feel confident…
Dogs do too.
OUR SIMPLE PROCESS
Three simple steps to a calmer, happier life with your dog.
1. Book Your Free Behaviour Advice Call
We’ll talk about your concerns, answer your questions and help you decide whether Paws of Fortune is the right fit.
2. Receive your personalised Behaviour Development Plan.
Following your consultation, we’ll create a tailored plan based on your dog’s needs, your goals and the level of support that’s right for you.
3. Build confidence and lasting change together.
With expert coaching, practical education and ongoing support, you’ll develop the skills and confidence to create lasting behavioural change and enjoy life with your dog.
No complicated methods – just ethical methods that are proven to work.
HOW WE HELP
Choose the support that’s right for you.
No two dogs are the same, which is why every Behaviour Development Plan is personalised to you, your dog and your goals.
Whether you’re navigating a behavioural challenge, building confidence or strengthening your relationship, we’ll give you the expert guidance, practical coaching and ongoing support you need to create lasting behavioural change.
Our Behaviour Development Plans are suitable for dogs of all breeds, ages and behavioural challenges, helping owners feel calmer, more confident and better equipped to enjoy life with their dog.
Helping with:
✔ Reactivity
✔ Recall & loose lead walking
✔ Fear, anxiety & confidence building
✔ Separation-related behaviours
✔ Barking & resource guarding
✔ Rescue & adolescent dogs
✔ Everyday life skills
…and much more.
Choose the level of support that’s right for you and let’s work together to help you enjoy life with your dog.
Calm Plan
3 weeks- Build strong foundations with focused support.
Perfect for owners looking for support with one straightforward behavioural challenge or wanting to build strong foundations for future success.
Includes:
✔ Behaviour Consultation & Assessment
✔ Personalised Behaviour Development Plan
✔ 3 Weeks of One-to-One Coaching
✔ Weekly Homework & Action Steps
✔ WhatsApp Support Throughout
✔ Progress Review & Next Steps
Best suited for:
• One behavioural challenge
• Building foundations
• Developing confidence
Confidence Plan
5 weeksBuild confidence and create lasting change.
Ideal for owners who need additional coaching, accountability and support to work through more established behavioural challenges.
Includes:
✔ Everything in the Calm Plan
✔ 5 Weeks of One-to-One Coaching
✔ Additional Coaching & Accountability
✔ More Time to Build Consistency
✔ Ongoing WhatsApp Support
✔ Progress Review & Next Steps
Best suited for:
• More established behaviours
• Multiple training goals
• Owners wanting additional support
- Learn More
Freedom Plan
10 weeksEnjoy the freedom to live life with your dog.
Our most comprehensive Behaviour Development Plan, providing ongoing guidance and support to help you achieve lasting behavioural change and confidently navigate everyday life together.
Includes:
✔ Everything in the Confidence Plan
✔ 10 Weeks of One-to-One Coaching
✔ Extended Personalised Support
✔ Greater Flexibility as Your Dog Progresses
✔ Continued WhatsApp Guidance
✔ Comprehensive Progress Review & Future Plan
Best suited for:
• More complex behavioural challenges
• Long-term behaviour change
• Owners wanting the highest level of support
- Learn More
Behaviour Consultation & Assessment
£165 | 90 Minutes
A comprehensive face-to-face assessment designed to understand your dog’s behaviour, identify the underlying causes and provide clear, practical recommendations.
Perfect if you’d like professional advice before committing to a Behaviour Development Plan or need a standalone behavioural assessment.
Continued Behaviour Coaching
£65 per hour
Already completed a Behaviour Development Plan?
Book one-to-one coaching whenever you need additional guidance, reassurance or support as you continue your journey.
Available exclusively to existing Behaviour Development Plan clients.
Workshops & Masterclasses
Learn in a friendly, small-group environment with practical workshops designed to build your knowledge, confidence and understanding.
Topics include:
- Reliable Recall
- Calm Walks
- Understanding Reactivity
- Canine Body Language
- Puppy Foundations
- Building Confidence
More workshops are added throughout the year.
Is Your Dog Struggling With Any Of These Behavioural Issues?
WHY CHOOSE PAWS OF FORTUNE?
Because every dog deserves to be understood.
✔ Qualified Canine Behaviour Consultant
✔ Ethical, evidence-based methods
✔ Personalised Behaviour Development Plans
✔ Practical coaching and education
✔ Relationship-focused approach
✔ Ongoing support throughout your journey
✔ Suitable for all breeds and all ages
✔ Flexible, interest-free payment options available through Klarna and Clearpay
READY TO TAKE THE FIRST STEP?
Every successful journey starts with a conversation.
Book your free 20-minute Behaviour Advice Call and let’s talk about your dog, your goals and how we can help.
There’s no pressure and no obligation – just honest advice and guidance on the best next step for you and your dog.










